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11 • Commercial + Creative

Crescent Design Hub

A civic-facing creative campus where design studios, public exhibition, collaboration spaces and a light-filled atrium converge.

CREATIVITY MADE PUBLIC
Design Narrative

Creativity becomes visible when the building turns inward-facing studio work into a public urban experience.

The project positions creativity as a public experience: the atrium becomes an interface between studio work, exhibition, collaboration and the city.

Crescent as civic gesture, transparent atrium, flexible studios and public interface.

Transparent atriumFlexible studiosPublic exhibitionCollaboration spacesClimate-responsive envelopeDaylight + wellbeing

How can a design hub operate as workplace, exhibition platform and city-facing institution at the same time?

Development Question

How do collaboration, public access and flexible studio culture share one address?

Governing Idea

Make the atrium the connective civic room and the crescent form the public gesture.

Architectural Response

Transparent atrium, flexible studios, exhibition interfaces and a climate-responsive envelope connect making with the city.

Project Signature

A luminous central room where making, meeting and exhibiting overlap.

Why It Matters

The building’s identity is generated by productive interaction, not branding applied to a façade.

Key Features

  • Transparent atrium
  • Flexible studios
  • Public exhibition
  • Collaboration spaces
  • Climate-responsive envelope
  • Daylight + wellbeing

Spaces + Experiences

  • Atrium
  • Studios
  • Exhibition spaces
  • Collaboration lounges
  • Public interface
  • Wellbeing areas